Korea’s Creative Power Takes Center Stage at Licensing Expo 2025: Why K-CREATOR GLOBAL BRAND Partnership Matters

Korea’s content creators are set to make a major impact at Licensing Expo 2025 in Las Vegas, the world’s largest brand licensing event.

The K-CREATOR GLOBAL BRAND Partnership, hosted by the Ministry of Science and ICT and organized by the Korea Radio Promotion Association (RAPA), is a groundbreaking program connecting Korea’s top creators with global companies and brands for IP-based collaborations, co-development, licensing, and product commercialization.

Join Us at Licensing Expo 2025

Event: K-CREATOR GLOBAL BRAND Partnership at Licensing Expo 2025

Dates: May 20–22, 2025

Location: Bayside Halls A–D, Level 1, Mandalay Bay South Convention Center, Las Vegas, USA

Website: www.planuscompany.com/kcreator2025

Why K-CREATOR GLOBAL BRAND Partnership Is Important

1. Korea’s Creative Influence Is Global and Growing

Korean creators are not only trendsetters in Asia but are now recognized as global leaders in digital content, spanning animation, music, beauty, fitness, and more. Their influence is powered by passionate fanbases and billions of views, making them ideal partners for brands seeking authentic engagement and worldwide reach.

2. The Heart of the Creator Economy

The modern creator economy is built on trust, authenticity, and community. Korean creators bring unique IPs and dedicated audiences, enabling brands to form deeper, more strategic partnerships that go far beyond traditional advertising. This synergy drives mutual growth and genuine value creation, setting a new standard for global brand partnerships.

3. A Platform for Global Collaboration and Innovation

K-CREATOR GLOBAL BRAND Partnership offers a direct gateway for international brands to tap into Korea’s creative ecosystem, discover new IPs, and co-develop products that resonate with global consumers. This is especially vital as Korean content continues to lead trends in K-pop, K-beauty, wellness, and entertainment worldwide

4. Supporting Korea’s Role as a Content Powerhouse

By facilitating global partnerships at events like Licensing Expo, Korea is solidifying its position as a global content powerhouse. Initiatives like this not only promote Korean culture but also foster cross-border innovation and business growth, benefiting the entire content industry

Meet the Creators: Korea’s Leading Digital Influencers

The program features ten top creators, each with a proven track record and massive international reach:

Creator (Channel)SubscribersVideosTotal ViewsKey Focus
CAKE X544K62156MK-pop education
BeatboxJCOP44.9M1,23521.1BBeatbox, non-verbal
Sunny’s Channel1.17M236127MBeauty, lifestyle
Allblanc TV4.28M1,0581.36BFitness, home workouts
Greg539K35561MMusic, vocal content
JAYKEEOUT1.84M312309MSocial/cultural content
Sleepground2.32M4,2184BAnimation, entertainment
Ssuleim1.82M442789MPuppetry, animation
Milanonna985K15598MSenior lifestyle
youngjas_kitchen931K2,286322MCooking, lifestyle

Join Us at Licensing Expo 2025

Event: K-CREATOR GLOBAL BRAND Partnership at Licensing Expo 2025

Dates: May 20–22, 2025

Location: Bayside Halls A–D, Level 1, Mandalay Bay South Convention Center, Las Vegas, USA

Website: www.planuscompany.com/kcreator2025

At Licensing Expo 2025, seize the opportunity to meet Korea’s most innovative creators through exclusive 1:1 meetings. Discover unique IPs and unlock new opportunities for your brand in the global marketplace. Korea’s creative force is reshaping the world of content and licensing-don’t miss your chance to be part of this movement.

Be where global brands meet Korea’s creative power. Join us in Las Vegas and experience the future of content collaboration!

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